El Corte Inglés

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Campaigns

Branding

El Corte

Inglés

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Campaigns

Branding

El Corte Inglés_

_Campaigns&Branding

_Campaigns

&Branding

_Campaigns

&Branding

_Campaigns&

Branding

Sector_
Fashion & Lifestyle


We helped create_
Art direction, Photography, Branding, Online Campaigns.

When?_
From 2014 to 2015.

We worked with_
Alejandro Pereira (Photographer), Daniel Glez. Elizondo (Stylist), Miguel T. Udaondo (Art Direction, & Graphic Design)

From 2014 to 2016 we helped to design and create with the internal creative and photography teams of El Corte Inglés the tone, style and look and feel of the communications of Fashion campaigns and actions and website communications and lookbooks.

From make up to acting or light, but also with the graphics, compositions and typography style, we worked together with the programmers and code developers to develop and create a new CMS for the Fashion Dept. of the company. 

Lookbooks
Each campaign, together with the design teams of the own brands of El Corte Inglés, we developed and executed the corresponding Lookbook to be used online in the fashion communications of the group.

Actions
We also create small campaigns named "actions", in which we developed a theme (weddings, accessories, top 10) at a photographic and creative level, to create them a special space on the fashion website for this ex-profeso created campaigns. 

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Miguel Testón Udaondo

Art Direction, Visual Identity
& Graphic Design

Contact

Ph. +34 648 4623 27
Ph. +49 017 4334 5672

hi@migueltestonudaondo.com

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